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Bill Hanifin

Managing Director
Hanifin Loyalty LLC

Victoria's Halloween Secret is Out

July 14, 2010

FROM RETAILWIRE:
Halloween isn't just for kids anymore and Victoria's Secret is looking to get in on the fun with a line of costumes for the holiday season. Is it a good or bad idea for Victoria's Secret to be getting into the Halloween costume business?      [more...]

MY COMMENTARY:

I first read with some apprehension, but realizing that the costumes are targeted for adults, I relaxed a bit. That is a fit with their overall offering.

My request to VS: Please just don't introduce a line of costumes for Tweens, Teens, or anything in between!

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