Also from Jerry Gelsomino...
Jerry Gelsomino
Improving the Shopping Experience; Myth or Reality
(PDF)
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June 3, 2010
FROM RETAILWIRE:
While most of retail appears to be in recovery mode this spring, one petulant sector -- teen retailers -- is failing to participate. What do you think is behind the recent weakness in teen spending? Does the softness in the teen retail business have implications for consumer spending overall?
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Mom and dad are probably not shelling out the cash they did to the kids previously, trying to teach them a lesson about frugality so they don't get into the same kind of trouble the older generation did. Plus there are fewer part-time jobs for the kids to earn their own spending money.