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Paula Deen: Diabetes Drug Spokesperson?
January 23, 2012
FROM RETAILWIRE:
A foodie uproar erupted after Paula Deen, the Food Network star known for her fat-laden recipes, disclosed that she had diabetes while also announcing that she had signed on as a spokesperson for a diabetes medication. What do you think of Paula Deen becoming a spokesperson for a diabetes medicine?
[more...]
The ham-handed and reckless handling of Ms. Deen's announcements are putting a spotlight on the darker realities of endorsements. A little spacing, a touch of finesse, and she would be a hero. Don't shoot the messenger.
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