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Max Goldberg

Founding Partner
The Radical Clarity Group
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Grocery Promos Come Under Attack in the U.K.

December 4, 2012

FROM RETAILWIRE:
Eight grocers in the U.K. have agreed to follow new guidelines over promotions after complaints about the veracity of special offers. How widespread are misleading promotional practices in the U.S. grocery channel?      [more...]

MY COMMENTARY:

Good for UK regulators. There needs to be transparency in grocery promotions. With so many ways to promote one's stores, why stoop to deceive consumers?

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