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'Good is Not Enough' for Cub Foods
August 31, 2010
FROM RETAILWIRE:
Cub Foods is a household name in the Minneapolis/St. Paul area, but its history has not prevented shoppers from seeking cheaper grocery alternatives. What are the primary challenges faced by Cub Foods and what are the answers to overcome those?
[more...]
Cub really is stuck in the middle. They can't have low prices because Wal-Mart, Target, and Aldi would be unbeatable. They can't have good quality because Lunds, Whole Foods,and Kowalski's have that market cornered. They can't have good service because Cub is unionized. Variety and selection are now out the window with Supervalu's CEO saying he wants to cut back SKUs. Probably best to milk the good location and big market share lead for as long as possible.
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