Max Goldberg

Mapping Apps to Go Indoors

August 26, 2010

FROM RETAILWIRE:
Many consumers are using mobile devices and/or GPS devices to track down a particular restaurant or other landmark. Soon, consumers may be able to do pretty much the same inside of their favorite stores. Will product location applications for in-store use become common in the future?      [more...]

In-store location apps are just what the consumer ordered, provided that they are accurate and retailers keep items in stock. One of the great frustrations consumers have is tracking down a store employee to ask "where can I find the...." Look for more and more in-store applications as the use of smart phones grows.