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Toyota Tries to Fix Damage to Reputation
February 2, 2010
FROM RETAILWIRE:
Toyota has climbed into the upper echelon of auto manufacturing and retailing by producing reliable vehicles. However, a massive recall caused the company to halt sales and production of eight popular models.... What is your assessment of how Toyota handled this recall?
[more...]
I can't speak to the history of this situation but I do like the way they are handling this now. I do believe that more retailers would benefit from just being honest and apologizing about their mistakes earlier on. President Clinton is another example of this. People do forgive and move on.
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