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David Biernbaum

Senior Marketing and Business Development Consultant
David Biernbaum Associates

George Steinbrenner: How Was the Boss?

July 19, 2010

FROM RETAILWIRE:
A string of obituaries over the past week have praised the late George Steinbrenner's will to win and willingness to spend money to improve the Yankees. But a few also touched on his caricatured-yet-oppressive management style. What do you see as the pros and cons of the management style personified by former Yankee's owner George Steinbrenner?      [more...]

MY COMMENTARY:

George Steinbrenner was an example of a chief executive that for both better and worse was hands-on. He worked "in" the business as much as he worked "on" the business. In many ways he was actually a classic entrepreneur, again for better and worse that used his organization more in a support role for his own dominating leadership, rather than for tapping other people's areas of expertise and utilizing them in a managing mode.

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