Odonna Mathews

Grocers Go 'Ultra Local' with Rooftop Gardens

August 31, 2011

FROM RETAILWIRE:
It's about as local as you can get with produce -- growing fruits and vegetables right on the roof of a store. That's the idea being put forth by a firm called BrightFarms that designs, builds and operates hydroponic greenhouse farms on retailers' rooftops. Is the time right for grocers to open rooftop gardens?      [more...]

I question what areas of the country this would really work for,on a rooftop of a supermarket. Would the effort be environmentally beneficial or would there be too much pollution in certain areas? And what supermarkets would really be this committed anyway?