Tom Ryan

Managing Editor, RetailWire

Tom Ryan has more than 15 years experience as a reporter covering the retail trade.

Starting his career as a beat reporter in 1990 for Fairchild Publications, Mr. Ryan authored more than 200 front-page articles over a ten-year period for Women’s Wear Daily and also wrote extensively for the Daily News Record (DNR) and other Fairchild publications (Home Furnishings Network, Footwear News and Sportsstyle). He specialized in financial reporting including earnings results, mergers & acquisitions and funding, but also covered general business trends impacting apparel and footwear companies and the retail industry. He eventually supervised and oversaw editing responsibilities for Fairchild’s financial staff.

After leaving Fairchild in 2000, Mr. Ryan became vice president at Integrated Corporate Relations, an investor relations firm specializing in retail and apparel/footwear companies. Soon thereafter, he joined The CIT Group, an asset-based lending/factoring firm, as communications manager. At CIT, Mr. Ryan developed over 75 direct-mail pieces, wrote speeches for top executives, and orchestrated public relations placement.

In 2004. Mr. Ryan became senior editor at Sporting Goods Business (SGB), the leading monthly trade magazine for the sporting goods industry. At SGB, he also oversaw online newsletters targeting the outdoor sports and elite running markets. Prior to joining Retail Wire, he was editor and head writer for Executive Perspective, a VNU/ACNielsen bi-monthly publication targeting senior level executives in the CPG industry.

Mr. Ryan has also freelanced for several publications, including Ad-Fax (an advertising publication), Apparel Magazine, Crain’s NY, (an investment website) and The New York Post. In addition, he has ghostwritten articles and conducted market research for corporations.

Tom resides in the East Village in New York City with his wife Rhonda of six years and their dog, Trixie.

  • Posted on: 05/30/2014

    Should retailers talk to the trade press?

    Amazon is well-known for its largely "no comment" policy, even extending to its Hachette contract dispute being loudly played out now in a one-sided way in the media. Jeff Bezos addressed the issue at his company's annual meeting last week. Asked by a shareholder about Amazon's press policy, according to Geekwire, Bezos initially said, "I never think of us as secretive, I think of us as mostly quiet."

    But he then said the areas Amazon competes in - retail, e-commerce and particularly technological devices - are all highly competitive and touted the advantages of remaining quiet. Bezos reportedly said, "We take great care to try and keep our product roadmaps quiet. I would love to know what Apple's product roadmap is. That would be very helpful to me. They work hard to keep their product roadmaps quiet...When you're competing against terrific companies like Apple and Samsung, and in AWS's case, terrific companies like IBM and Hewlett-Packard, the list goes on, you really need to be cognizant of how your competitors are going to glean useful tidbits from seemingly harmless disclosures."

    The full geekwire article is here.

  • Posted on: 06/17/2013

    Who Should Lead Lululemon Next?

    The news that Day was leaving due to the 18-20 hour workload came from the Wall Street Journal and they later ran a clarification indicating those comments didn't come from Ms. Day and weren't the reason she was stepping down. I guess it could be part of the reason for all we know. The following is the clarification from the Journal:

    "Corrections & Amplifications
    An earlier version of this article reported a person familiar with Ms. Day's resignation announcement as saying the executive had told Lululemon's board that the time and travel demands of the CEO job were behind her decision to step down. The person subsequently said that report was not based on the executive's actual comments; also the company said Ms. Day didn't make the statements and the reasons cited were not the basis for her decision."

  • Posted on: 09/17/2012

    NYC Soda Ban Scares Beverage World

    Steve -- lot's of loopholes here. Refills are allowed. A few articles also noted that people can just buy two sodas if they can't get a big one. Obviously, people can also buy any size they want at grocers or c-stores like 7-Eleven. Bloomberg's team had studies showing the likely benefits of just switching from 20 oz. to 16 oz. but to Ryan's point, the law seems largely symbolic.

  • Posted on: 07/16/2010

    Buyer Beware Weight Loss Product Claims

    I think it depends on the retailer. Since the consumer trusts their stores associates for the expertise/knowledge in offering solutions, that's why some running specialty stores aren't carrying toning footwear. That trust is broken if toning shoes under promise. One outdoor shoe vendor also pointed out to me that it's pretty contradictory that some sports stores with a mission of "getting people active" are carrying toning shoes.
  • Posted on: 06/14/2010

    World Cup Fever Popping Up at Retail

    At least in New York City, World Cup Fever was rampant this past weekend. The bars were packed like I've never seen. Many were full to capacity and had lines outside. We met a girl who had been to four different bars before she could find one that let her in. It was certainly helped by U.S. playing England and U.S. being the underdog for once--so we'll see how other games fair. But soccer is definitely resonating with the younger generation and these drinkers were obviously not so young. There's something certainly captivating about the whole global element of the Cup.
  • Posted on: 05/13/2010

    FD Buyer: ‘Frozen’ Means ‘Cheap,’ Right?

    Costco does a great job getting people to buy some pretty upscale frozen foods with their constant sampling. Although their quality is high, Trader Joe's also seems to benefit by spreading its frozen product throughout the store. In the general supermarkets I visit, it's pretty much one long row of freezers with deals on Ellio's Pizza and Hot Pockets getting heavy signage and a lot of the attention.
  • Posted on: 08/26/2009

    Barbie Meets American Girl in Buenos Aires

    I should have included these pictures from the new Shanghai store. It's much more stunning than the Buenos Aires location.
  • Posted on: 08/18/2009

    Five Below: A Dollar Store for Teens and Pre-Teens

    I did visit a Five Below location well before I thought of writing this story so my memory is a little vague. But the format definitely felt much more like a dollar store than a teen store. Maybe a little less cluttered but packed with merchandise across aisles and on the back wall. In fact, I didn't even recognize they were intentionally targeting teens. They just had a lot of fun, cheap stuff. My wife bought a hula hoop.
  • Posted on: 01/20/2009

    Marketers Celebrate African-Americans

    After writing the piece, I saw two ads embracing Martin Luther King Jr. Day. The fact that there were only two ads around a national holiday certainly says something. But the cadence of the ads was also telling. One came from Coke, long known for its support of African-American causes. Covering the back page of the arts section of The New York Times, the ad showed five arms--two black, three white--clenched in a unity embrace under the headline, "To the Community. To the Country. To the Planet."

    The other came from Kristal Automall, a GMC car dealership in Brooklyn, in the New York Post. The ad featured a picture of Martin Luther King Jr. pointing his two index fingers at the reader and bearing the tagline, "At Kristal Automall. DREAMS CAN COME TRUE." The rest of the ad featured a bunch of car deals. While Kristal Automall's ad certainly appeared crass at first glance and perhaps still on second and third glance as well, there's probably a nice middle ground between the unity pitches of Coke and using Dr. King's "dream" metaphor to hawk cars. To David Livingston's point, the "fear of offending" appears to be holding marketers back as well.

  • Posted on: 11/30/2007

    Shopocalypse, The Movie

    I agree with FinAnlyst's comments regarding green. If the environmental movement continues to take off, some (or a lot) of that will veer into a stronger anti-consumption trend. The less you buy, the less garbage you make. Not sure if I totally buy into the theory that we're all being manipulated to consume. But if it's true, the guilt over not shopping will ultimately do battle with the guilt over destroying the planet!
  • Posted on: 06/20/2007

    Neiman Marcus on Cusp of New Opportunity

    I'm surprised everyone is so positive about Neiman's move to tackle the contemporary market. Neiman's already has a checkered past at trying new things (Contempo Casuals, Kate Spade, Laura Mercier, Galleries of Neiman Marcus - nothing has worked!).

    And this moving away from their core competency?

    They do "Old/Classic" well; not "Young/Trendy." In fact, who does "young/trendy" well? Saks hasn't, and now is going after Neiman's audience. Barneys has struggled for years. (How long have they tryed to position themselves for an IPO?) I really think Neiman's business model is a lot safer just going after older rich folks and it's a healthy market. After all, the rich keep getting richer!

  • Posted on: 03/05/2007

    Chain Store Age: Gen Y – Wake-Up Call for Retailers

    Regarding S4WD's comment: "Somebody explain this quote from the article to me: 'Allowing her a generous amount of freedoms, her parents are never out of touch.'"

    I was the editor on the piece. We might have taken a shortcut here to save space, but the point the author was attempting to make was that this generation has a lot more freedom to do and explore things than past generations. That comes partly from their over-indulgent Baby Boomer parents. At the same time, she stays in touch with her parents. That might point to her confidence and family loyalty, but it also underscores the connectivity the so-called Gen Y generation embraces in so many ways. The connectivity issue was a major point in the article.

Contact Tom