It's a clever niche. But just that -- a niche. One that is dependent on how long men will want to "untuck" their shirts. The real gamble is the acceptance of the women and kids' lines. Right now the U.S. is way, way over-retailed, particularly in the apparel and footwear sectors. So the product must be 100 percent on point in terms of style, price point and quality.
Great, another way for Walmart to exploit its workers. Any mention of pay? Are they covered by any sort of insurance? This may be a good idea in theory but until they come clean with their labor practices this is a disaster waiting to happen.