Jasmine Glasheen is a writer, thought leader, and speaker focused on the evolution of generational purchasing behavior in the retail industry. She’s the Content Marketing Manager at Surefront, a PLM company that helps retailers “calm the chaos.” She also lends her unique industry insights to The Robin Report, Sourcing Journal, and many other top-tier industry publications. Glasheen shares her thought leadership on stage at trade shows and conventions such as the Perry Ellis International Sales Conference, The Ohio State Digital Solutions Gallery, Shop.org, ASD, Halloween Expo, and many others. She loves being on the cutting-edge of what comes next in this dynamic industry!