Janet Dorenkott

VP & Co-owner, Relational Solutions, Inc.

Janet Dorenkott is co-founder and Vice President of Relational Solutions, Inc. (RSI). Founded in January of 1996, Relational Solutions specializes in helping CPG Manufacturers increase profits by gleaning insights from data. RSI has helped over 200 companies increase ROI and improve business intelligence. This is done by streamline the data integration process and presenting information back to management so they can immediately see sales performance, improve joint business planning sessions with retailers, identify issues in the supply chain, determine where their promotion dollars are most effective and more. By streamlining the data integration process, customers are able to improve internal productivity and eliminate the cumbersome process of piecing together data from many sources into spreadsheets that are prone to human error.

Relational Solutions POSmart application automates the integration, cleansing and harmonization of point of sale data with internal master data. The underlying architecture can be leveraged for years so that as new retailers are added and new data becomes available. Retail reporting becomes seamless by leveraging both the manufacturer and retailer calendars. POSmart turns data into actionable information and insights.

BlueSky is a Suite of end user products that presents key performance indicators back to management and allows analysts to delve in and query for more information. Steven Sawyer, head of Microsoft’s User group calls BlueSky the industries “best kept secret.”

RSI also gives customers a competitive edge with TradeSmart and PromoPro. TradeSmart & PromoPro leverage the consumer data along with shipments, COGS, promotion plans and forecasts to determine promotion effectiveness and to help CPG companies better understand sales, promotions, ROI and what’s impacting them.

Janet is responsible for all of the sales and marketing efforts of Relational Solutions and also various partner agreements. Prior to founding RSI, Janet worked on the data warehousing/business intelligence team of a database vendor. She has developed and conducted many business intelligence training programs for companies and organizations.

Janet and her company are members of several professional organizations including TDWI, CGT, IPDA, IBF, NEOSA, NRF, FMI and NACDS. On a personal level, she is the mother of three and active in a local charity called Friends Helping Friends, JDRF (Juvenile Diabetes Research Foundation), and The Blessing House.

  • Posted on: 09/01/2016

    Amazon to test 30-hour week

    I think it could work but I'll be interested to see the results."Employee's get full benefits but receive 75 percent of what full-time employees earn." I assume that means they have a pay scale so they can easily calculate and justify that number. Although the percentage lines up with the reduced hours, if the benefits are still paid equally then Amazon loses money. I think this would be hard for retailers because their margins are much lower than they are in the technology industry. This increased cost would get passed on to consumers and prices would go up. This would cost them customers and profit.I also agree with Tom Dougherty's comment that it will help workers with more home responsibilities, but it will be hard to advance someone working 30 hours a week over others who put in 40 to 60 hours a week. Salaried employees generally put in more time than 40 hours. So it's difficult to compare the two. On the other hand, this is a great option for some people. Another option might be a full 40+ work week with the flexibility to work from home (depending on your role).
  • Posted on: 06/06/2016

    Will shoppers want to interact with AI ads?

    Google has been doing this for years. It's the reason I own a Droid. My phone can literally be in my purse and I can say "OK Google, find me a coupon for Macy's," and it will. When I lose my phone I say "OK Google, give me the definition of liberty." By the time it's done giving me the definition, I have it in hand.However, I'm not sure how that will work with ads that weren't requested. They tend to be annoying. I view ads much like advice. Unsolicited advice is rarely welcome. Neither are unsolicited ads in most cases. I think it will be all about timing and circumstance. If I walk into my local drug store and a coupon for Tums pops up, I might be interested. That same ad if I'm watching a game or at a graduation party will annoy me.Watson is an extremely cool technology. I'm looking forward to seeing what more IBM will do with it!

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