Janet DorenkottVP & Co-owner, Relational Solutions, Inc.
Janet Dorenkott is co-founder and Vice President of Relational Solutions, Inc. (RSI). Founded in January of 1996, Relational Solutions specializes in helping CPG Manufacturers increase profits by gleaning insights from data. RSI has helped over 200 companies increase ROI and improve business intelligence. This is done by streamline the data integration process and presenting information back to management so they can immediately see sales performance, improve joint business planning sessions with retailers, identify issues in the supply chain, determine where their promotion dollars are most effective and more. By streamlining the data integration process, customers are able to improve internal productivity and eliminate the cumbersome process of piecing together data from many sources into spreadsheets that are prone to human error.
Relational Solutions POSmart application automates the integration, cleansing and harmonization of point of sale data with internal master data. The underlying architecture can be leveraged for years so that as new retailers are added and new data becomes available. Retail reporting becomes seamless by leveraging both the manufacturer and retailer calendars. POSmart turns data into actionable information and insights.
BlueSky is a Suite of end user products that presents key performance indicators back to management and allows analysts to delve in and query for more information. Steven Sawyer, head of Microsoft’s User group calls BlueSky the industries “best kept secret.”
RSI also gives customers a competitive edge with TradeSmart and PromoPro. TradeSmart & PromoPro leverage the consumer data along with shipments, COGS, promotion plans and forecasts to determine promotion effectiveness and to help CPG companies better understand sales, promotions, ROI and what’s impacting them.
Janet is responsible for all of the sales and marketing efforts of Relational Solutions and also various partner agreements. Prior to founding RSI, Janet worked on the data warehousing/business intelligence team of a database vendor. She has developed and conducted many business intelligence training programs for companies and organizations.
Janet and her company are members of several professional organizations including TDWI, CGT, IPDA, IBF, NEOSA, NRF, FMI and NACDS. On a personal level, she is the mother of three and active in a local charity called Friends Helping Friends, JDRF (Juvenile Diabetes Research Foundation), and The Blessing House.