Dan Raftery

President, Raftery Resource Network Inc.

Dan has been a management and research consultant since 1986. He started his first consulting firm, Prime Consulting Group, in 1996 and turned it over to his partner in 2003 when he launched Raftery Resource Network.

R2N is a diverse team of independent professionals from consumer goods production and distribution industries, who solve business problems for clients in any segment of the supply chain. R2N functions as change agent for innovative solutions tailored to the individual client .

Dan has authored over three-dozen reports on a variety of leading-edge subjects for food, drug and housewares industry associations. For individual companies, he and his network team deliver custom assignments for manufacturers, wholesalers, retailers and service providers to the consumer goods industry. Dan is a regular columnist and featured writer for Advantage magazine.

Dan’s history in the food industry began in the mid-sixties in supermarket retailing. In 1985, Dan moved to Willard Bishop Consulting, Ltd., where he contributed to industry initiatives such as Efficient Consumer Response, Category Management, and Frequency Marketing. At Prime, Dan consulted to several key industry committees including those on invoice accuracy, pallet costs, and unsaleables. He has been the principal consultant on several industry reports in these areas and others, such as the NACDS/American Greetings Research Council and the FMI/GMA Case Pack Optimization Work Group. Dan regularly contributes to industry conferences and facilitates executive share groups and cross-functional action teams inside client organizations.

Dan can be reached by phone at 847-838-1177 or by email at [email protected]

  • Posted on: 10/20/2017

    Drone-to-hand delivery could become a thing

    Drone technology is super cool and I'm delighted to see all the applications. For parcel delivery, however, we have one big problem. And until it is solved, I'm afraid drones will make little headway here. The issue is society's embedded expectation for "free delivery." Combine that with the whole lowest-price syndrome and you have a recipe for fateful margin erosion. If consumers will pay for it, great. Got my fingers crossed, hoping this works.
  • Posted on: 10/17/2017

    Should Kroger sell its c-stores?

    Diversification has its time and place in the growth plan. So do improved focus and research. Kroger has made very few mistakes in its growth strategy and has retained its focus on consumers.Unlike other national supermarket chains, Kroger knew better than to replace local preferences. Rather, they have been open to learning from each acquisition and transferring those learnings to other divisions.Maybe they are building a reserve for some other venture. It is certainly smart to cash out when value is high.
  • Posted on: 10/16/2017

    Should Coach Inc. have changed its name?

    Not a good move. Coach is a solid brand name, with exposure beyond its direct consumer base. It takes years to build that level of exposure and trust. Tapestry, on the other hand, is a classic album by Carole King. I for one am confused.
  • Posted on: 09/22/2017

    Why are marketers increasing their online influencer budgets?

    These people are doing this for the money. They certainly need a sample of the product to write about it, but you won't get their reviews just on the merit of your spectacular gizmo.Several easy ways to evaluate an influencer's impact. You need to know when they post the review, then use a resource such as One Click Retail to see the hourly sales on Amazon.Caution: you don't want to run out of stock if it works well!
  • Posted on: 09/21/2017

    Albertsons buys its way into the meal kit business with Plated acquisition

    By bolting on a proven provider, Albertsons does two things: eliminates the risks associated with the "bleeding edge" position and swallows a pesky competitor. Right move. Right time.
  • Posted on: 09/20/2017

    Kohl’s to accept product returns for Amazon

    Ultra-smart move by Kohl's. Returns consolidation makes a lot of sense and bringing people to stores has always been a good idea. However, this is not the first time that a shipping desk has been installed in stores.Learnings from the past include, and are not limited to: how quickly competitors jump on the train; service level in the store and operational economics.Amazon has the ability to influence all three. So it comes down to how much Amazon will do to make this work.
  • Posted on: 09/19/2017

    Toys ‘R’ Us files for bankruptcy, enters ‘new era’

    I'm a little surprised that this has taken so long. Discounters have been chipping away at Toys "R" Us for years. Without their robust chargeback operation, Toys "R" Us would have been gone in the slump of 2008. Amazon, free delivery, etc. was just the last blow.Aside from pet supply stores that allow furry shoppers and provide ancillary services, I think many category killers are doomed to a similar fate as Toys "R" Us. One stop shopping is in vogue once again.
  • Posted on: 09/18/2017

    Did this startup make a big mistake calling itself Bodega?

    No mistake in the name here. (Can't help but wonder if some people would be equally cranky if they had chosen Grocery Store). Better = Your Bodega.Real competition is home delivery, which is getting stronger.Biggest challenge will be inventory management and replenishment. Not sure what "machine learning" is going to learn from. 100 SKUs is pretty small. And will they be able to keep the high-demand items in-stock?
  • Posted on: 08/25/2017

    Will Amazon become a dominant force in grocery after acquiring Whole Foods?

    Two additional points. One - Amazon has been having trouble with apartment and condo deliveries in urban areas. Some buildings with secure access have discontinued acceptance of parcels. Consumers in unsecured locations experience hallway or porch theft. Many Whole Foods stores are located in urban markets, which I expect to become pick-up points for Prime members.Two - Delivering fresh products is very problematic. Why fight it? Shoppers want to pick their own lettuce. At least some do. This bolt-on business gives Amazon both options.
  • Posted on: 08/25/2017

    What’s delaying BTS selling?

    The above comments have hit the major factors driving the current sluggish numbers, IMHO. Now think about how purchase behavior change is transferred up the supply chain, if you want more bad news. Whether sold online or in a store, inventory must be there waiting for the shopper to show up. Most BTS products require significant lead time to manufacture and transport to that last DC.Retailers of all stripes have been delaying their POs for seasonal events for several years. So, as this cycle continues to feed on itself, the only viable solution to the unintended consequence of running out of stock, is to hold inventory farther up the supply chain.While this is painful (costly) for manufacturers, some recognize that inventory can be a powerful sales tool, if managed well.
  • Posted on: 07/28/2017

    Have men become the primary grocery shoppers in America?

    Nothing different needs to be done for men vs. women shoppers. The real variances are online vs. in-store, cooks vs. assemblers, experienced vs. novice, healthy vs not-so-much. Both men and women fall on both sides of these polarities.
  • Posted on: 07/27/2017

    Can robots keep shelves stocked at Schnucks?

    This is a logical application of automation which could reduce shelf-outs if the replenishment process is modified enough to give the store clerk immediate access to backstock. Believe it or not, some retailers do this with humans (who are prone to errors of course). If the test proves the hypothesis, I would assume there is a store redesign project in Schnucks' future. Robots and shoppers should have their own spaces.
  • Posted on: 07/26/2017

    Can in-store experiences save retail?

    Ralph Jacobson and Ian Percy hit it. In-store experiences that are appropriate for grocers deliver efficiency, not entertainment.
  • Posted on: 07/25/2017

    How should retailers reinvent the center store?

    As usual, Mark Heckman raises several valid points, as do many of the folks posting comments. The Brandon Boston comments highlight an often overlooked complication -- younger shoppers view center store as a place to avoid. One of the best re-designs I recall was done by Dominick's back when they were a market leader. Fresh and shelf-stable categories were separated into two halves of the store. Shoppers could stay out of a large portion of the footprint if they so chose. It worked for both shoppers and buyers.
  • Posted on: 07/24/2017

    Why is Amazon paying full-price for third-party inventory?

    The set-up and question here makes it sound like Amazon sent this email to all 3P sellers, which would be very surprising. It does make sense, however, for Amazon to increase control over more inventory. My guess is the targeted suppliers have products that have reached "the fly-wheel" level of sales and may not be fulfilling quickly enough.

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