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Hot Issue: Mobile Apps

1/26/10
BrainTrust Query: Killer Tech for Phones

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At the tail-end of the Mobile Retailing panel at NRF, BrainTrust panelist David Dorf was asked, "What will this panel be discussing next year at NRF 2011?" From a mobile technology perspective, he thinks we're in our third generation of "killer tech." What is the next step for mobile retailing?

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