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Hot Issue: Retail Successes

11/20/08
Stew Leonard's: The Disneyland of Supermarkets

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Stew Leonard's was named "Retailer of the Year" by the Connecticut Retail Merchants Association. The store's fame comes from its innovative in-store marketing. To what do you attribute the success of Stew Leonard's? What lessons does it hold for other retailers in today's environment?

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