Macy's announced plans to outfit at least 250 more stores with e-Spots: in-store kiosks dedicated to selling branded consumer electronic items without requiring a store associate to assist in the purchase. This follows what was clearly a successful two-year test.... Are self-service kiosks an answer to the challenges of providing adequate customer service to a category such as consumer electronics? What other categories could e-Spots work for?

REGISTRATION ONLY TAKES A MINUTE!
To read the complete content of this article and participate in the discussion, click the button below and sign up now! Existing subscribers, use the login below.