As suppliers turn more of their attention to at-retail marketing, they are colliding with merchants' policies of operating an increasingly clutter-free shopping environment. The collision is putting some important issues on the table relative to what will work and what won't in the future for in-store merchandising. What is the future for in-store marketing as it pertains to General Merchandise and Health Beauty Wellness, especially in a clutter-free environment? Should the traditional tools be abandoned or severely limited?

REGISTRATION ONLY TAKES A MINUTE!
To read the complete content of this article and participate in the discussion, click the button below and sign up now! Existing subscribers, use the login below.