Forget about the low redemption rates. Forget about the assertion that consumers wind up saving more when they shop at stores that follow an everyday low price strategy. Forget about all the reasons to eliminate coupons - because consumers won't let you. Over the years, retailers including Wegmans and Macy's have found there's a price to be paid for those that choose to operate sans coupons. What is the state of the coupon business as you see it?

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