Howard Schultz is concerned that Starbucks has lost its soul and is asking everyone who works for the company to remember those attributes and practices that made the company great. In an memo from Feb. 14, as reported by The Seattle Times, Mr. Schultz wrote that unnamed people are calling the company's stores "sterile, cookie cutter, no longer reflecting the passion our partners feel about our coffee...." Has Starbucks lost its soul?

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