Attention African-Americans, Hispanics, empty-nesters, the affluent, those living in the suburbs and others living in rural areas: Wal-Mart has a store just for you. The world's largest retailer is throwing away its cookie cutter to make stores more responsive to the needs of consumers in local areas. Moving the conversation beyond simply talking about Wal-Mart's initiative, what are the keys to developing stores that truly meet the needs of local consumers?

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