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Joel Warady's RetailWire Blog


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Joel Warady
Principal
Joel Warady Group
February 9, 2010
I think Christine is dead-on with her article, and with her comments. And the most telling paragraph written by this consultant who is under the age of 25; she is comparing shopping to living her life as part of the Na'vi tribe.Ask 100 retail CEOs what she is talking about, ...
February 8, 2010
I thought the ads were uninspired, lacked creativity, and were reaching for slapstick humor. Tackling old people, men not wearing pants, men and women not wearing clothes in an office, 4 separate ads showing people hitting one another; I don't know. Either I'm getting old, or the humor of the ...
February 4, 2010
Social Media provides a platform for four types of dialogs: Companies talking to consumers.Consumers talking to companies.Customers talking to other customers.Customers talking to prospects. Once companies understand this, and provide the platform, they should do all that they can to get out of the way, and allow the unfettered discussion ...
February 3, 2010
CPG companies have been looking for ways to grow the male grooming products business for years. It is not working well. This is a great experiment, that will eventually be shut down. Getting men to walk into a grocery store, and buy grooming products, will be a stretch. And if ...
January 29, 2010
I'm not sure that Ron Marshall is the answer for A&P. When he left Nash Finch, NF was under SEC investigation. While Marshall was never charged with anything, there was a cloud over his head. He went to Borders, where they lost market share, had a horrendous 11-week holiday sales ...
January 27, 2010
As we have witnessed with the demise of Linens n' Things, the consumer did not need two chains selling the same products, and Bed, Bath & Beyond emerged as the victor.As we have witnessed with the demise of Circuit City, the consumer did not need two chains selling the same ...
January 25, 2010
Digital receipts are the way to go. I think retailers are misguided if they think that consumers are reading the marketing messages on their ever-growing receipts. Not only is it a waste of paper, but it is an inconvenience for the consumer to have to carry this long paper trail. ...
January 22, 2010
Has anyone else noticed that Target has lost its cachet? They seem to have a strategy in place to see how similar they can be to Walmart. Now their growth plans are based on being smaller, less unique, less remarkable. Who sold them on this plan? Seems as if this ...
January 21, 2010
This is a great start for Home Depot but there is so much more that they can do with handheld if they really want to be a customer-centric retailer.1. Why not have video access on the handhelds? When a customer asks them how a certain product should be used, or ...
January 19, 2010
It was not that long ago that retailers felt the best Private Label strategy was to hold a reverse auction, and only choose the PL supplier who could provide the product at the absolute lowest price. The fact is, these same buyers are still at the same buying desk, and ...
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